The patterning and design elements derived from logo explorations I worked on, which broke down the circular forms. The colors were part of a new palette introduced at the time Material+ acquired Karma Agency.
Logo and pattern exploration
For the design executions, I played with the different ways these fractured circle elements could interact with each other. They needed to feel dynamic and bold without distracting too much from the core messaging and typography.
posters
tote bags
Linkedin ads
